Press & Media Coverage
Naturally KIDS has been featured in major U.S. news outlets and trusted parenting media, highlighting products co-designed with children and shaped by real-world family feedback, with over 1,000,000 products sold worldwide.
Major Media Spotlight
As seen in the USA Today:
17 of the coolest dinosaur toys for kids of all ages
❝7. T-Rex Dinosaur Backpack❞
on November 5, 2021 — by Marah Eakin
As seen on Parents.com:
The 60 Best Under $30 Holiday Gifts & Toys
for Kids at Amazon and Target
❝Best Toys & Gifts for 3 to 4 Years Old❞
on December 3, 2024 — by Dorian Smith-Garcia
As seen in Yahoo Finance (via USA Today):
17 of the coolest dinosaur toys for kids of all ages
❝7. T-Rex Dinosaur Backpack❞
on November 5, 2021 — by Marah Eakin
As seen on Reuters:
StartupMafia Highlights Five Practical New Year’s Gifts
❝What sets Naturally KIDS Dinosaur Backpacks apart is its scale and focus on safety. The company reports serving more than one million families worldwide and cites over 22,000 verified reviews averaging 4.8 stars on Amazon in the United States and Canada.❞
on December 30, 2025 — by StartupMafia
Top Parenting Media & Influencers
As seen on Daily Mom:
The Hottest Christmas Toys of 2025 for Kids from Toddlers to Teens
❝If your holiday shopping list includes a toddler with a thing for unicorns (and honestly, whose doesn’t?), then you’re in mythical creature luck. From snuggly plush toys to toddler-sized backpacks and even a unicorn-themed bedside lamp, we tracked down three gifts that aren’t just cute — they’re parent-approved, safety-tested, and likely to become part of the bedtime routine or toy rotation faster than you can say “glitter explosion.”
Whether you’re shopping for a birthday, Christmas, or a “just because” surprise, these picks blend magical charm with practical design.
- Naturally KIDS Unicorn Backpack with Stuffed Pink Unicorn Toy
- Unicorn Toddler Backpack with Removable Plush Toy
- Unicorn Kids Lamp❞
November 2025 — by Daily Mom